Content That Connects. Emails That Sell.
Copy That Converts.

Scale smarter with strategic marketing that wins attention and converts into revenue.

No guesswork. Just smarter marketing that works.

Posting every day with no sales? Sending emails no one clicks? It’s frustrating, I know — because what good is brand awareness if it’s not turning into sales?The problem isn’t how often you show up, it’s not having a system built to convert.With the right strategy, content, and channels, every move you make starts driving predictable revenue.From AI content creation and smart content strategy to high-converting emails and copy that turns clicks into customers, I’ll help you transform attention into action and browsers into buyers.If you’re done winging it, let’s build marketing that sells.

Testimonials

Zoë Merchant

Zoë Merchant

MD & Founder at Bright

Rashidah brings sharp marketing strategy, clear commercial thinking, and a deep understanding of brand. She consistently delivers high-value input across content strategy, messaging, and execution — from email campaigns to product launches. Proactive and solutions-oriented, she knows how to create marketing that connects with the right audience and drives results, making her a true asset to any brand or team.

Ondrej Borovicka

Ondrej Borovicka

Co-Founder at SentricityCX

Rashidah helped us elevate and refine our brand and marketing strategy in a way that made everything feel much clearer and more aligned. She challenged our thinking in the best way, brought focus to our messaging, and delivered a smart, strategic roadmap we could actually use. What stood out most was her ability to understand the heart of what we do — and turn that into a brand that truly reflects us.

Danny Whitebread

Danny Whitebread

Communications & Engagement Director at Bray St

I had the pleasure of working with Rashidah a few years ago, and what’s always stuck with me is her approach: strategic, creative, and commercially sharp. She brings thoughtful energy to every project — asking the right questions, turning ideas into actionable strategies, and crafting content and copy that resonates and drives action.

Services

Content Creation (including AI visuals)

Creative visuals to bring your brand to life, exploring unique ways to market your product and make it stand out.

Package can include:

  • Product visuals

  • High converting ads

  • Social media content (carousels, posts, reels)

  • Repurposed content from your existing assets

Email Marketing

Level up your email marketing game with consistent, on brand emails that engage your audience and bring in sales on autopilot.

Package can include:

  • Email Audit & Strategy

  • High-converting email flows of your choosing (Welcome Series, Engagement, Launches, Post-Purchase, etc.)

  • Email marketing campaigns

Copywriting

From emails to landing pages, I’ll help you keep your message clear, consistent, and conversion-focused — so every word works harder across your customer journey.

Package can include:

  • Website copy & landing pages

  • Email sequences

  • Blog posts & thought leadership

  • Paid ad copy

  • Brand messaging & taglines

Content Strategy

Want support with your bigger picture too? I can advise on content strategy across your marketing channels, so you can drive traffic, boost visibility, and increase sales.

Package can include:

  • Social media strategy & content calendars

  • Paid ad campaign strategy

  • SEO content mapping

  • Brand storytelling frameworks

  • Repurposing systems for consistency

Just Want Clarity?

We’ll audit your marketing, uncover what’s working (and what’s not), and map a clear 90-day roadmap so you know exactly what to focus on next.

If You're Ready to Stop Guessing and Start Converting...

Get in touch to find out how I can use strategic email, content, and conversion copy to drive your growth.